Busan is good

On-Site Practical Design Talent Development “Busan Design Campus” in Full Swing!

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Busan Metropolitan City (Mayor Park Heong-joon) and the Busan Design Promotion Agency (President Kang Pil-hyun) announced that they have selected 21 young participants for the “Busan Design Campus” program, which aims to cultivate on-site practical design talent, and have officially launched the project.

The “Busan Design Campus” program is an industry-academia cooperation-based, practice-oriented training course designed to produce professional designers who can be immediately deployed to industrial sites. Recruitment of young participants began in May, and the program is being implemented for the first time this year.

The program consists of on-site project operations, open lectures, online courses from world-class educational institutions, and tailored support. It is designed to create a sustainable virtuous cycle for cultivating design talent, thereby contributing to youth job creation and helping local companies secure skilled designers while supporting young designers in settling in the region.

In April, the city and the Busan Design Promotion Agency selected four companies to run “design-specialized projects.” The 21 selected participants will engage in on-site training until the end of the year for a total of six months.

The projects include:

• ●Small and household appliance design (Lumena)

• ●Smart device case and wearable-based digital transformation (DX) solution development (Slash B Slash)

• ●Integrated design for complex cultural spaces (Daeboreum Osiria)

• ●Advancement of online e-learning content (Hoho Edu)

Participants will be directly involved in company-specific practical projects, enhancing their job adaptability through one-on-one mentoring with senior designers and gaining substantial hands-on experience. Training allowances will also be provided.

In addition, all participants will take part in programs to strengthen their employment and entrepreneurship capabilities, such as entering domestic and international design awards, participating in seminars, and attending online courses from prestigious institutions including the Massachusetts Institute of Technology (MIT) and Harvard Business School.

Furthermore, after the training ends, the program will actively promote employment connections with participating companies to achieve tangible hiring outcomes.

Ko Mi-jin, Director General of the Future Design Headquarters, stated, “Busan is the first in the nation to implement a long-term practical training course of more than six months. This program aims to help design graduates acquire practical skills that can be immediately applied in industrial settings, with a focus on real recruitment connections through project experiences linked to local companies. We will continue to work actively toward creating jobs for young Busan designers and improving settlement conditions to encourage them to remain in the region.”