Busan is good

Companies Captivated by Busan’s Charm… “Good to Invest” Busan Investment Promotion Fam Tour Boosts Corporate Interest in the City!

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Busan Metropolitan City (Mayor Park Heong-joon) announced that on November 5, it held the “Good to Invest” Busan Investment Promotion Fam Tour (hereinafter “Fam Tour”) for companies interested in investing in Busan.

The Fam Tour has been conducted annually since 2023, targeting businesses in the manufacturing and information technology (IT) sectors—key areas for the city’s investment attraction efforts. The event takes the form of a tour designed to showcase Busan’s investment environment and opportunities.

This year’s Fam Tour brought together a total of 11 companies—including six firms from outside Busan, primarily based in the Seoul Metropolitan Area, and five companies from within Busan.

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Participants comprised representatives from diverse industries such as manufacturing and IT. They visited Busan’s major investment hubs and infrastructure sites, including Eco Delta City in Gangseo-gu and North Port Redevelopment Site in Dong-gu.

During the visit to Eco Delta City, participants expressed great interest not only in the creation of the industrial complex but also in the development of residential facilities, hospitals, and department stores. At the North Port Redevelopment Site, they noted the area’s concentration of shipping, port, and logistics industries, as well as its potential for fostering future-oriented maritime industries.

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Participants also visited the Busan Vacation-Workation Hub Center, where they were introduced to Busan’s investment support programs, the Busan-style Vacation-Workation initiative, and the city’s regional innovation clusters.

In particular, the Busan Investment Subsidy Program, one of the largest in the nation, along with a wide range of other support measures—including the Busan-style Vacation-Workation project and regional innovation cluster initiatives—helped attendees gain a renewed appreciation for Busan’s competitive investment environment.

One company representative commented,

“By touring the industrial complexes and hearing on-site explanations, I could vividly feel Busan’s unique strengths. It was a meaningful opportunity to share useful information and insights with other entrepreneurs considering investment in Busan.”

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Kim Bong-cheol, Director General of Busan’s Digital Economy Bureau, said,

“I hope this Fam Tour served as a valuable occasion to showcase Busan’s distinctive investment environment to business leaders. Busan will continue to foster active engagement with companies through initiatives such as corporate investment briefings and Fam Tours, to drive tangible investment outcomes.”

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Meanwhile, in September 2025, Busan Metropolitan City held a corporate investment briefing session in the Seoul Metropolitan Area, where it signed three Memoranda of Understanding (MOUs) with companies for investments totaling 759.3 billion KRW, strengthening its position as a global investment hub city.

At that event, held on September 25 in Yeouido, Seoul, Busan invited potential investors and concluded MOUs with Hyundai Department Store Co., Ltd., Hanwha Power Systems Co., Ltd., and Socialbin Co., Ltd., involving a total investment of 759.3 billion KRW and the creation of 2,226 new jobs.