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Busan Metropolitan City to Operate the “BTS THE CITY ARIRANG BUSAN Welcome Center: Check-in Busan” — Turning Concert Excitement into a Journey Through Busan!

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Busan Metropolitan City, together with the Busan Tourism Organization, announced that it will operate the “BTS THE CITY ARIRANG BUSAN Welcome Center: Check-in Busan” in Building B of the Busan Eurasia Platform from June 5 to 21.

The Welcome Center will serve as a hospitality space and experiential tourism hub for fans and visitors traveling to Busan and is also included as an official stamp rally location in HYBE’s “BTS THE CITY” project.

Operating hours will be from 10:00 a.m. to 8:00 p.m. during the regular period. During the special operating period from June 10 to 16, hours will be extended from 10:00 a.m. to 10:00 p.m.

The subtitle “Check-in Busan” signifies that visitors arriving in Busan can first stop by the center to receive tourism information and convenience services, experience BTS music and Busan tourism content, and begin their journey through the city.

The Welcome Center will provide Busan tourism information as well as luggage storage and delivery services in partnership with Jim Carry, helping visitors begin their travels conveniently upon arrival.

At the tourism information area, visitors can access comprehensive information on major attractions, transportation, restaurants, festivals, and experiential programs in Busan. Information on performances, events, and tourism promotional materials will also be available to support visitors throughout their stay.

The luggage storage and delivery service, operated in partnership with Jim Carry, will follow the same pricing structure as the Busan Station branch. During the event period, however, special discounted rates for luggage storage will be offered so that concertgoers and tourists can enjoy Busan hands-free.

A variety of interactive programs will also be available, including a music experience zone, K-Beauty zone, Photoism booth, Busan tourism experience zone, and a Google Gemini AI experience booth.

The music experience zone will feature dance and singing experiences, listening programs, and other activities using BTS music and video content, allowing fans to fully immerse themselves in the atmosphere through music.

At the K-Beauty zone, visitors will be able to try styling experiences themselves, while the Photoism booth will offer special photo frames that allow visitors to commemorate their trip to Busan with memorable photographs.

The Busan tourism experience zone will provide personalized travel recommendations through Busan travel-type assessments and game-based content. At the Google Gemini AI experience booth, visitors can experience an AI live docent service that recommends customized Busan travel itineraries based on individual preferences.

To build excitement and encourage participation, “Boogi,” Busan Metropolitan City’s communication character, will greet visitors at the Welcome Center from June 11 to 14. During the special operating period from June 10 to 16, on-site programs such as the “BTS THE CITY ARIRANG Random Play Dance” will also be offered for fans to enjoy together.

During the Welcome Center’s operation, a variety of linked events will be held at major gateways to the city, including Busan Station Plaza and Gimhae International Airport, further enhancing the welcoming atmosphere for visitors.

From June 5 to 21, a five-meter-tall “K-POP Listener Boogi” photo zone installation will be displayed at Busan Station Plaza to welcome travelers arriving in the city.

From June 12 to 13, a Busan Pop-up Store promoting local products and city policies will be operated around Busan Station. Additional programs will include street performances from the Busan International Dance Festival, creative performances inspired by intangible heritage, and busking performances by Busan artists.

In particular, on June 12 and 13, traditional performances themed around Arirang—including Miryang Baekjung Nori, Gamnae Rope-Pulling, and performances by the Miryang Arirang Art Troupe—will be presented at the Busking Plaza on the second floor of Busan Station, heightening the atmosphere of “ARIRANG BUSAN.”

From June 8 to 14, hospitality events for international visitors will be held at the international arrivals hall on the first floor of Gimhae International Airport, including a Busan tourism photo zone and a lucky draw featuring traditional lucky pouches.

Kim Kyung-duk, Acting Mayor of Busan Metropolitan City, stated, “The Welcome Center was created to provide fans and visitors coming to Busan for the BTS concerts with the tourism information and convenience services they need immediately upon arrival while showcasing the city’s unique attractions. Going forward, Busan Metropolitan City will continue to develop tourism content linked to major concerts, festivals, and international events to encourage longer stays, increase visitor spending, and inspire repeat visits as we build Busan into a global tourism city.”