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Busan Museum to Host “Lunar New Year Cultural Event with Horses” to Welcome the Byeongo Year

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□ Busan Museum (hereinafter, the “Museum”) announced that it will host a New Year’s card-making program, “New Year’s Greetings from the Heart, with Horses,” using Yuhama-do (柳下馬圖), a work from its collection, to celebrate the Byeongo Year, the Year of the Red Horse.

○ The event was designed to help citizens experience the meaning of traditional culture in a modern way through a New Year’s card-making activity that reinterprets the tradition of exchanging good wishes during the Lunar New Year holiday, while also naturally sharing the value of cultural heritage contained in the Museum’s collection.
※ Yuhama-do: A work painted by Joseon-era artist Kang Pil-ju, depicting two horses standing side by side beneath a willow tree.

□ The “New Year’s Card-Making” activity, held in the lobby on the first floor of Busan Hall, is the flagship program of the event.

○ Participants will complete a New Year’s card by stamping four colors in sequence, then attach a postage stamp themselves to create their own card.
○ No advance registration is required, and anyone may join freely. Participation is free of charge. However, to provide as many citizens as possible with the opportunity to take part, the program is limited to one card per person.

□ In addition, a range of side programs will be offered, including ▲outdoor traditional folk games ▲traditional attire and tea ceremony experiences at the Cultural Experience Center ▲a large horse-themed photo zone.

○ In the outdoor courtyard, families can enjoy traditional folk games such as yutnori, hoop rolling, jegichagi, and tuho together. The program is free of charge and operates on an on-site, self-participation basis without separate registration. However, it will not be held in the event of rain.
○ The traditional attire and tea ceremony experiences, offered regularly at the Cultural Experience Center, can also be joined during the Lunar New Year holiday through advance reservations on the Busan Museum website (museum.busan.go.kr/busan).

□ All programs will run daily from February 14 to 18, from 9:00 a.m. to 5:00 p.m.

○ Although the Museum is normally closed every Monday, it will be open as usual during the Lunar New Year holiday period, and will instead close on the following day, the 19th, as a substitute holiday.
○ For further details regarding the event, please contact the Busan Museum Education & Public Relations Team (Tel. 051-610-7185).

□ Jeong Eun-woo, Director of Busan Museum, said, “To welcome the new year of the Byeongo Year, we have prepared a holiday program where people can reflect on the value of traditional culture and share their feelings together with family and neighbors,” adding, “We hope it will be a meaningful time for everyone to send heartfelt New Year’s greetings to those around them with the cards they have carefully completed.”