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Busan Metropolitan City Conducts Joint Public–Private Safety Campaign for Fire Prevention in Traditional Markets During Winter

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Busan Metropolitan City Mayor Park Heong-joon announced that the City conducted a joint public–private safety campaign for fire prevention in traditional markets during winter on the afternoon of the 11th (3 p.m.) around the Busan Pyeonghwa Wholesale Market in Busanjin-gu.

The campaign was organized to enhance the fire response capacity of traditional markets and spread a prevention-centered safety culture, as fire risks increase due to dry winter conditions and expanded use of heating appliances.

More than 100 public and private stakeholders—including Mayor Park Heong-joon, Busanjin-gu Office, Fire & Rescue Headquarters, volunteer fire brigades, autonomous market fire brigades, and merchants’ associations—took part in the campaign, carrying out on-site preventive activities.

The event consisted of three parts: training on securing passage for fire engines, demonstrations and training on emergency fire suppression devices, and a fire prevention campaign in traditional markets.

In particular, this campaign went beyond simple publicity by conducting hands-on demonstrations on how to operate emergency fire suppression devices installed throughout the market and providing training for merchants on how to use fire extinguishers. Practical, on-site prevention activities were carried out, including the distribution of self-inspection checklists designed to strengthen initial response capacity.

The City plans to use this campaign as an opportunity to further reinforce the safety management system for traditional markets, which are vulnerable to fire, and to build a more robust on-site response system based on public–private cooperation.

Traditional markets feature narrow alley-type layouts and densely clustered shops, which increase the risk of rapid fire spread. Therefore, advance prevention and swift initial response are especially crucial.

The City recently expanded its safety management infrastructure by introducing an artificial intelligence (AI)-based real-time fire risk detection and response system in seven traditional markets across the city. Coupled with public–private cooperative initiatives such as this joint campaign, the City is focusing on strengthening on-site crisis response capabilities to secure the disaster “golden time.”

Mayor Park Heong-joon is expected to emphasize that “initial response greatly determines the extent of damage in traditional market fires. Prevention-centered management is therefore essential,” adding, “With small acts of attention and practice, we can prevent major damage, and we ask for the active participation of merchants and citizens.”