Busan Metropolitan City (Mayor Park Heong-joon) announced that it will operate promotional pavilions during the nation’s largest sports events—the 106th National Sports Festival (October 17–23, 2025) and the 45th National Para Games (October 31–November 5, 2025)—to allow citizens and visitors to enjoy and share the excitement of the games and the city’s brand identity.
The pavilions will be located around the Busan Asiad Main Stadium and open daily from 10:00 a.m. to 5:00 p.m., with extended hours until 7:00 p.m. on the opening and closing ceremony days.
The promotional space will consist of three main sections:
●the Municipal Promotion Pavilion,
●the Container Pavilion, jointly operated by the Korean Sport & Olympic Committee and local governments, and
●the Mongolian Tent Pavilion, joined by 16 district and county offices of Busan and related organizations.
These will offer diverse exhibitions and hands-on experiences.
The Container Pavilion (32 units) will feature 26 major organizations including cities and provinces nationwide and the Korean Sport & Olympic Committee, introducing their unique cultures, tourism resources, and sports policies.
Meanwhile, the Mongolian Tent Pavilion (50 units) will involve 29 organizations, including the 16 districts and counties of Busan, which will operate experiential programs and promote the charm of their respective regions.
Each pavilion will present distinctive exhibits, interactive programs for citizens, souvenir giveaways, photo zones, and other engaging activities.
In particular, the Municipal Promotion Pavilion will highlight Busan’s future vision and major municipal initiatives, vividly conveying the city’s aspiration to become the nation’s leading sports hub through these major events.
The city expects the promotional pavilions to establish themselves as a “living platform” of communication and empathy for all visitors, effectively promoting Busan’s appeal and dynamic image to participants and spectators from across the country.
Son Tae-uk, Director General of the Sports Bureau, stated,
“The National Sports Festival and the National Para Games will go beyond mere sports competitions to become an inclusive festival of unity and a platform for promoting the city’s brand. Through the operation of these pavilions, we will showcase Busan’s warm hospitality and vibrant urban image, ensuring that visitors will remember Busan as a city they wish to return to.”
This content has been translated by AI. Please refer to the attached original Korean version for accuracy if needed.
Translated by AI
Link to Busan press releases in Korean