Busan is good

Work-Life Balance in Busan: Joint On-Site Campaign to Support Companies and Workers by City, Related Agencies, and Private Sector

내용

Busan Metropolitan City (Mayor Park Heong-joon) announced that on the 21st, it visited companies and workers located in Busan Venture Tower to conduct a joint campaign with related agencies and the private sector, aimed at fostering a workplace culture supportive of work-life balance.
○ The campaign was jointly organized by the city, the Busan Bukbu Branch of the Busan Regional Employment and Labor Office, the Busan Bukbu Employment Center, the Busan Venture Business Association, and the social enterprise Munhwarak Co., Ltd.
○ It was meaningful in that Busan Metropolitan City, related agencies, and the private sector joined forces to spread a culture of work-life balance (WLB) in the Busan region.

During the campaign, workers’ lunch hours were utilized to focus on promoting ▲family-friendly programs and certification system ▲work-life balance programs and subsidies for employers and employees ▲consulting by the Busan Work-Life Balance Support Center and workplace education on work-life balance.
○ In addition, guidance was provided on heat-related illness prevention measures and the five basic rules for coping with extreme heat during the summer, in order to raise safety awareness. A roulette game event was also held to provide enjoyment during workers’ breaks.
○ Some participating workers shared their impressions, saying, “It was a small but certain happiness (so-hwak-haeng) moment that gave us a brief respite from our busy work lives.”

Furthermore, on-site consultations were offered on systems such as flexible working arrangements, childcare support allowances, parental leave benefits, and reduced working hours during the childcare period, thereby addressing questions from companies and workers. Advance applications were also received for in-depth consulting and advisory services on family-friendly certification and work-life balance programs.

Meanwhile, on August 7, Busan Metropolitan City, together with the Busan Coffee Cooperative, Urban Farmers Co., Ltd., and Munhwarak Co., Ltd., also visited family-friendly certified companies in Busan to encourage companies and workers.
○ Through communication with companies and workers, the campaign promoted the family-friendly certification system and work-life balance programs, thereby supporting the spread of work-life balance organizational culture.

Park Seol-yeon, Director General of the Women and Family Affairs Bureau of Busan Metropolitan City, stated, “I hope this campaign will contribute to spreading a workplace culture of work-life balance in Busan, and serve as an opportunity for companies and workers to actively utilize related programs,” adding, “Based on the feedback from the on-site ‘On-Site Support Campaign for Companies and Workers’ launched this year, we plan to develop future initiatives centered on field-based engagement and communication jointly with the private sector.”