The Busan Institute of Health and Environment (hereinafter referred to as the Institute) announced that it has upgraded its existing integrated message delivery system to the KakaoTalk-linked “AlrimTalk Service” to better protect citizens from health risks associated with air pollution.
Previously, when air pollution alerts were issued, the system transmitted alerts using the "Integrated Message Delivery System."
Under the previous system, brief messages (limited to 70 characters) were sent to 5,540 registered recipients and 5,180 designated contacts at media outlets, public institutions, and facilities serving vulnerable populations, using SMS, fax, and automated voice calls (ARS).
However, the main drawback of the previous system was its limited capacity—messages could not exceed 70 characters, making it difficult to convey detailed information.
To address this issue, the Institute developed the new AlrimTalk Service in May 2025 in collaboration with KakaoTalk. After a one-month pilot period, the service officially launched in July.
The pilot period allowed the Institute to improve user convenience and functionality. The new service was positively received, with many noting its usefulness and improved access to information compared to the previous system.
Unlike the old system, the AlrimTalk Service is not restricted by character limits and can deliver a wide range of information.
In addition to air pollution alerts, the AlrimTalk messages include safety guidelines and links to the Institute’s website and the Ministry of Environment’s Air Korea website, enabling citizens to access more detailed and useful air quality information easily.
Citizens can sign up for the AlrimTalk Service through the Institute’s website (busan.go.kr/ihe > Open Platform > Air Pollution Alert Notification Service) or by phone (☎ 051-309-2759).
Director Lee Yong-joo of the Busan Institute of Health and Environment stated, “We will continue striving to provide more comprehensive air quality information to help citizens prevent health damage from high levels of air pollution,” adding, “We encourage citizens to take an active interest in and sign up for the newly launched AlrimTalk Service.”
This content has been translated by AI. Please refer to the attached original Korean version for accuracy if needed.
Translated by AI
Link to Busan press releases in Korean