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“Now You Can Chat with Bukangi on KakaoTalk!” Busan Metropolitan City Offers Free Bukangi Emoticons

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Busan Metropolitan City (Mayor Chun Jae-soo) announced that it will distribute 16 free KakaoTalk emoticons titled “Sharkfluencer Bukangi Has Arrived in Busan!” to the first 50,000 eligible users starting at 2 p.m. tomorrow (October 26). The emoticons will allow citizens to interact with Bukangi, the city's beloved honorary promotional ambassador, in their everyday conversations.

The giveaway was planned to express appreciation for the support citizens have shown Bukangi while encouraging greater use of the city's official KakaoTalk channel, enabling Busan Metropolitan City to deliver useful municipal news more quickly and in a friendlier, more engaging manner.

Created entirely by city officials, the collection consists of 16 animated emoticons that vividly capture expressions commonly used in everyday conversations, along with witty gestures that add a playful touch.

Beginning at 2 p.m. on October 26, the emoticons will be provided free of charge to the first 50,000 users who newly add the official KakaoTalk channel of Busan Metropolitan City. Once downloaded, the emoticons can be used for 30 days.

Busan Metropolitan City will also offer a download service through its official website (www.busan.go.kr/goods), allowing citizens to use the KakaoTalk emoticon images in various ways.

The newly created emoticon images will be available for anyone to download free of charge from the “Digital Goods” section of the city's website. Unlike the KakaoTalk emoticons, these images can be used without any time restrictions, including as smartphone or computer wallpapers or as printable stickers.

Meanwhile, Bukangi has recently been actively promoting municipal policies and enhancing the city's public image through both online and offline activities in its role as honorary promotional ambassador. Busan Metropolitan City plans to continue expanding its range of entertaining and relatable Bukangi content to strengthen communication and engagement with citizens.

As part of these efforts, the city has produced four AI-generated videos titled “Where to, Bukangi!” based on the concept of Bukangi completing bucket-list activities suggested by citizens in the vibrant city of Busan. The videos are being released sequentially. The first episode, unveiled last week, received an enthusiastic response for featuring Bukangi visiting major attractions in Busan recommended by citizens.

Oh Mi-kyung, Spokesperson for Busan Metropolitan City, said, “We prepared these Bukangi emoticons so that citizens can enjoy having Bukangi as part of their everyday conversations, in appreciation of the interest and affection they have shown. We will continue to bring joy to citizens through a variety of content featuring Bukangi while sharing useful municipal news in a more approachable and engaging way.”