Busan is good

Busan Metropolitan City Attracts Renault Korea Future Mobility R&D Hub, Accelerating Its Rise as a Global Mobility Hub

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□ Busan Metropolitan City, led by Mayor Chun Jae-soo, announced that an official launch ceremony for Renault Korea’s New Tech Center and an opening ceremony for the Renault Dongnae Flagship, located at 51 Myeongnyun-ro, Dongnae-gu, were held today, October 1, at 4:00 p.m.

○ Approximately 100 people attended the event, including Mayor Chun Jae-soo; Nicolas Paris, CEO of Renault Korea; Yang Jae-saeng, Chairman of the Busan Chamber of Commerce and Industry; Bin Dae-in, Chairman of BNK Financial Group; Lee Oh-sang, CEO of KNN; and representatives of partner companies.

□ The newly launched New Tech Center will relocate and consolidate key R&D functions and testing facilities that had been concentrated in the Seoul metropolitan area to a location outside the capital region. The center is scheduled to open in the first half of 2027.

○ A total of 17 core R&D facilities, including a crash test facility, SLED crash simulation equipment, and a multipurpose environmental test chamber, will be integrated within Renault Korea’s Busan Plant.

○ This is expected to transform the Busan Plant into a key strategic hub for Renault Group’s development and production of global mid- to large-size passenger vehicles by integrating the entire process, from research and development to parts procurement and final vehicle production.

□ The Renault Dongnae Flagship, which also opens today, will go beyond vehicle display and sales to serve as a multifunctional cultural experience space where citizens can directly experience the brand’s transformation and its vision for next-generation mobility.

○ In particular, under the slogan “Renault. Built in Busan. Driven in Busan.” the facility will showcase the technology and vision behind future vehicles produced in Busan and is expected to become a place where citizens can directly experience the transformation and achievements of the local automotive industry in their everyday lives.

□ Building on Renault Korea’s “Future REady” plan and the establishment of the New Tech Center, Busan Metropolitan City plans to advance the production ecosystem for next-generation eco-friendly electric vehicles and continue strengthening mutually beneficial cooperation networks with local automotive parts suppliers.

○ To this end, the City will steadily implement related initiatives, including technology support for export-driven innovative growth in future mobility, R&D for core components, the establishment of an extended reality-based digital twin system for future vehicles, and the creation of a shared giant casting center, with the aim of developing a locally anchored future mobility cluster.

※ Future REady plan: Renault Korea’s mid- to long-term action plan for the Korean market.

□ Mayor Chun Jae-soo said, “A future in which key R&D infrastructure from the Seoul metropolitan area comes to Busan and local talent develops world-class future vehicles has now become a reality.”

He added, “At this pivotal moment when the mobility industry is rapidly shifting toward artificial intelligence and software, we will provide our full support so that Busan can establish itself as a global mobility hub.”