Busan is good

Busan’s Culinary Favorites Come Together for a Reason… An October Gourmet Journey with the “2026 Busan Gourmet Selection”

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Busan Metropolitan City, led by Mayor Chun Jae-soo, and the Busan Tourism Organization, headed by President Lee Jung-sil, announced that they will hold the “2026 Busan Gourmet Selection” from October 1 to 31, a month-long culinary collaboration promotion featuring leading food service establishments in Busan.

The Busan Gourmet Selection is a culinary collaboration promotion in which different culinary brands form teams to reinterpret their signature dishes or jointly develop and present new menu items.

Participating establishments will combine their respective cooking techniques, ingredients, and signature dishes to offer newly developed collaborative menus and special offerings on a limited basis throughout October. Through the promotion, Busan Metropolitan City aims to showcase the diversity of Busan’s culinary scene to residents and visitors while providing distinctive dining experiences.

A total of 15 teams comprising 31 establishments will participate in the second-half event, an increase from 13 teams and 26 establishments in the first half of the year.

Participating establishments, 15 teams and 31 locations: ① Baegil Pyeongnaeng × Busanae, ② L’Essence × Osteria Eobu, ③ Ramji × Mulmangcho, ④ Boseong × Yoonseul × Gadeukhanjip, ⑤ Make Zero × FM Coffee, ⑥ 19 Burger Table × Seokbong Galbitang, ⑦ Chaeajeon Halmae Kalguksu × Six Seasons, ⑧ Sakana Ramen × Eutteum Iroribata, ⑨ Ilgwang Misik × La Mare Bakery & Pizza, ⑩ 1953 Hyeongje Dwaejigukbap × Bokgyeok, ⑪ Poema Coffee × Bakehone, ⑫ Taeseongdang Co., Ltd. × Hitte Roastery, ⑬ Yangsan Gukbap × Shunsai Kubo × Sogonggan, ⑭ Chef Gon × Sushi Hou, ⑮ Ipte × Oraski

By collaboration type, the lineup consists of six teams pairing Michelin-selected restaurants with local restaurants and nine teams formed through collaborations among local food service establishments.

Participation has also been expanded beyond restaurants specializing in Korean, Western, and Japanese cuisine to include coffee, bakery, and dessert businesses, highlighting the diverse appeal of Busan’s culinary scene.

Busan Metropolitan City will promote the event through a variety of online channels to raise awareness of the participating establishments and collaborative menus and to make the promotion more convenient for residents and tourists to use.

A dedicated promotional page for the “2026 Busan Gourmet Selection” will be operated on the dining reservation platform Catch Table, allowing users to view information on participating establishments, collaborative menus, sales schedules, reservation methods, and other details at a glance.

Busan Metropolitan City will also use its official social media channels and other platforms to widely promote the event and the collaborative menus offered by each participating establishment.

The Busan Gourmet Selection, which was launched on a pilot basis in 2025, was expanded in 2026 into a regular event held in both the first and second halves of the year. It has produced meaningful results by broadening participation from the local food service industry and developing new culinary tourism content.

The first-half event, held in June, featured 13 teams and 26 restaurants, which developed 30 collaborative menu items using local ingredients and other products and attracted a total of 2,425 visitors.

Last year, the program focused primarily on Michelin-selected restaurants. Beginning this year, an open recruitment process was introduced so that food service establishments in Busan can participate regardless of whether they have been selected by the Michelin Guide.

For the second-half event, participation has been expanded to bakeries and cafés, further strengthening the foundation for participation across the local culinary industry. Busan Metropolitan City plans to develop the city’s wide-ranging culinary resources—from Michelin-selected restaurants and popular local eateries to the dessert sector—into tourism content.

Na Yoon-bin, Director-General of the Tourism Content Industry Bureau of Busan Metropolitan City, said, “The Busan Gourmet Selection is a program in which diverse culinary businesses, including Michelin-selected restaurants, popular local eateries, bakeries, and cafés, collaborate to create new flavors and experiences unique to Busan.”

He added, “We will continue to actively support efforts to develop the diversity of Busan’s culinary scene into competitive tourism content and to foster shared growth between the local food service industry and the tourism industry.”