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Busan Metropolitan City to Hold Chuseok Agricultural Product Price Stabilization Discount Event

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Busan Metropolitan City (Mayor Chun Jae-soo) will hold the Chuseok Agricultural Product Price Stabilization Discount Event for four days from today, September 10, through September 13, to proactively address price increases caused by concentrated demand for holiday staples during Chuseok and ease the burden of grocery costs on residents.

Hosted by Busan Metropolitan City and organized by the Busan branch of NongHyup Distribution Co., Ltd., the discount event will take place simultaneously at three NongHyup Distribution Co., Ltd. stores: the Busan, Bujeon, and Jagalchi branches.

This year’s event will feature a carefully selected range of around 10 items, including major holiday staples for which demand rises sharply during the holiday period, as well as high-quality locally grown agricultural products.

• ●Discounted items: apples, pears, grapes, peaches, greenhouse-grown mandarins, onions, peeled garlic, young radish greens, young napa cabbage, sweet potatoes, napa cabbage, radishes, Garak rice (Hwanggeum Yechan), Myeongji green onions, and others.

Eligible items will include Chuseok holiday staples that tend to see substantial price increases ahead of the holiday, as well as high-quality agricultural products grown in Busan, including Garak rice (Hwanggeum Yechan) and Myeongji green onions.

During the event period, residents who purchase eligible agricultural products at participating stores will receive a 20% discount. The discount is limited to a maximum of KRW 10,000 per person, and the event will continue until the allocated budget is exhausted.

Meanwhile, a commemorative event will be held at 11:00 a.m. today, September 10, at the entrance to the Busan branch of NongHyup Distribution Co., Ltd. The event will be attended by the Director General of Busan Metropolitan City’s Marine, Agriculture and Fisheries Bureau, the Head of NongHyup’s Busan Regional Headquarters, the Head of NongHyup Distribution’s Busan-Gyeongnam Branch, and representatives of farmers’ organizations and consumer groups. Participants are scheduled to take commemorative photographs and tour the event venue.

Cho Young-tae, Director General of Busan Metropolitan City’s Marine, Agriculture and Fisheries Bureau, said, “Busan Metropolitan City is operating a dedicated Agricultural Product Supply and Demand Stabilization Task Force to ease the burden residents feel from rising prices caused by recent extreme weather events and inflation, while stabilizing the supply and demand of agricultural products.”

He added, “Starting with this Chuseok holiday, we will continue to respond proactively to agricultural product price instability through discount events for major agricultural products during the kimchi-making season and by promoting direct transactions between producers and consumers.”