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A Nighttime City to Enjoy: Busan to Host the “2026 Starry Sea Busan Night Market – Early Summer Season”

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Busan Metropolitan City, together with the Busan Tourism Organization, announced that it will host the “2026 Starry Sea Busan Night Market – Early Summer Season” for five days from June 10 to 14 in the Lotus Garden area of Hwamyeong Eco Park.

This event is a flagship program of “Starry Sea Busan,” Busan’s nighttime tourism brand that attracted large numbers of residents and visitors during the autumn season in 2025. For 2026, the city has planned an Early Summer Season edition, presenting a themed night market that combines the natural beauty of early summer evenings with traditional liquor, food, and hands-on experience programs.

In particular, the event will be linked with the “BTS World Tour Arirang IN Busan” concert (June 12–13), offering domestic and international visitors a distinctive nighttime tourism experience that reflects Busan’s unique character. The city expects the event to help extend visitor stays and stimulate local spending.

The night market will be organized around a Traditional Liquor Pop-up Store and three themed zones: “Starlight Tavern,” “Starlight Kitchen,” and “Starlight Plaza.”

In the Starlight Tavern zone, visitors can explore “SPIRIT Busan,” a traditional liquor pop-up store featuring Busan’s representative local liquors. Guests will be able to enjoy traditional liquors and cocktails made with local spirits. The zone will also feature the “Sunset Romantic Lounge,” where visitors can enjoy sunset and nighttime views, as well as the “Night Picnic Food Zone,” showcasing local food vendors and food trucks operated by Busan small-business owners.

The Starlight Kitchen zone will offer a variety of experiential programs, including hands-on pancake cooking sessions, opportunities to brew personalized makgeolli, the “Healing Naru” wellness program set in nature, and children’s cooking classes designed for family visitors. In particular, the Healing Naru program will feature a full-body exercise class based on ballet movements, known as Barre, as well as a sunset running program, allowing participants to enjoy both wellness and relaxation amid the beautiful natural surroundings of Hwamyeong Eco Park.

The Starlight Plaza zone will host the “Jangdolbaengi Market,” featuring flea markets operated by small-business owners and children, as well as Tourism Dure experience programs organized in collaboration with the Busan-Ulsan-Gyeongnam Regional Office of the Korea Tourism Organization. Visitors can also enjoy stage performances, talk programs, and a variety of on-site events.

To help domestic and international tourists visiting Busan during the “BTS World Tour Arirang IN Busan” concert enjoy the Starry Sea Busan Night Market more conveniently, the city plans to implement a range of support measures.

Foreign visitors arriving during the concert period will receive traditional liquor exchange vouchers as part of their welcome kits. Event information leaflets will be produced in both Korean and English. In addition, Chinese (Traditional and Simplified) and Japanese-language information will be provided through QR codes to improve accessibility for overseas visitors.

The city will also place promotional materials at key locations providing directions to the venue and public transportation information. Furthermore, selected food zones at the event site will pilot a QR-code payment system to enable both domestic and international visitors to use the venue more conveniently.

Discounts for advance reservations by program, detailed schedules, and participation information are available on the Visit Busan tourism portal at www.visitbusan.net and through the city’s dedicated nighttime tourism channels (@starry_night_busan.kr and @starry_night_busan.en).

Na Yun-bin, Director General of the Tourism and MICE Bureau of Busan Metropolitan City, said, “We hope that domestic and international visitors coming to Busan for the BTS concert will enjoy traditional liquor, local food, and a variety of experiential programs, creating special memories of Busan’s early summer nights. We will continue to discover and expand nighttime tourism content that showcases the unique charm of Busan after dark.”