Busan is good

Busan City Invites Local Companies to Join “Busan Living Market,” a Special Sales Event Held During the Companion Festival

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Busan Metropolitan City (Mayor Park Heong-joon) announced that it will recruit 25 local companies to participate in the special sales event “Busan Living Market,” held in conjunction with the 2025 Companion Festival, from August 4 to 15.

○ This event is part of the 2025 Companion Festival, Korea’s largest nationwide consumer campaign to promote the products of SMEs and small business owners. It is jointly organized by Busan City, Busan Regional Office of SMEs and Startups, Busan Economic Promotion Agency (BEPA), and Shinsegae Centum City Department Store to promote local products and help local businesses find new sales channels.

*Companion Festival: A national consumer festival initiated by the Ministry of SMEs and Startups with cooperation from governments and the private sector to stimulate domestic consumption and economic vitality.

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This year’s event will be held from September 8 (Mon) to September 14 (Sun) at the Central Plaza on B2 of Shinsegae Centum City Department Store, featuring a range of lifestyle (living) products from Busan-based companies.

○ The exhibition will highlight products with emotional appeal and practical use in various categories such as home styling, fitness, cooking, coffee, and hobbies—ideal for modern home life.

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2025 Companion Festival Special Sales Event: “Busan Living Market”

• ●Period: September 8 (Mon) – September 14 (Sun), 2025

• ●Venue: Central Plaza, B2, Shinsegae Centum City Department Store

• ●Content: Special sales exhibition featuring 25 Busan-based lifestyle brands

• ●Support: Booth and display stand installation, event promotion
  ※ No department store sales commission

• ●How to Apply: Refer to the announcement on BEPA’s website (www.bepa.kr) and apply via email

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Busan-based SMEs and small business owners registered with a business license in the city and selling products aligned with the event theme are eligible to apply for the “Busan Living Market.”

○ A total of approximately 25 companies will be selected based on product relevance and marketability.

The city will support participants by providing booth setup and promotional services. No department store commission fees will be charged.

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Interested companies must apply by August 15 via email.

Please refer to the official announcement on the Busan Economic Promotion Agency’s website (www.bepa.kr) and submit applications via email to cjpark@bepa.kr.

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Kim Bong-cheol, Director General of Busan’s Digital Economy Office, stated,
“We hope this special sales event offers real growth opportunities for local SMEs and small business owners who face difficulties entering large distribution networks like department stores.”
He added,
“We encourage strong participation from competitive and capable local businesses.”

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Appendix 1. Overview of the Special Sales Event and Business Recruitment

Event Overview

• ●Title: “Busan Living Market” – Special Sales Event during the 2025 Companion Festival

• ●Purpose: To support local product distribution by partnering with major retailers

• ●Period: September 8 (Mon) – September 14 (Sun), 2025

• ●Venue: Central Plaza, B2, Shinsegae Centum City Department Store

• ●Organizers: Busan Metropolitan City, Busan Regional Office of SMEs and Startups, Busan Economic Promotion Agency

• ●Product Category: Living products from Busan (household goods, interior accessories, designer stationery, etc.)

Recruitment Overview

• ●Application Period: August 4 (Mon) – August 15 (Sun), 2025

• ●Number of Companies Selected: Approximately 25

• ●Support Provided: Booth and display stands, promotional support
  ※ No department store commission

• ●Application Method: Email completed application and required documents
  · Refer to official announcement at www.bepa.kr
  · Email: cjpark@bepa.kr

• ●Selection Process:

• ○Application Submission: Aug. 4–15

• ○Review & Evaluation: Aug. 18–22

• ○Notification: Aug. 25

• ○Orientation: Aug. 28

• ○Event: Sept. 8–14

• ○Satisfaction Survey: From Sept. 15

• ●Inquiries: Busan Economic Promotion Agency ☎ 051-600-1382

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Appendix 2. Photos of Related Events (e.g., “Busan Bread Market 2024”)
(Omitted in this version)