Life
Support local businesses by shopping at Boogi Town

Busan’s beloved mascot Boogi has officially landed on Naver Smart Store! Boogi Town, a dedicated platform offering a wide range of character merchandise, now introduces an extensive lineup of products featuring the charming Boogi design.
Boogi Town showcases nearly 200 items, from stationery and apparel to mobile accessories and daily-use goods, produced by 16 local companies. The launch of this exclusive platform streamlines product distribution and enhances visibility for these businesses. In the past, small and newly established companies often had difficulty generating profits from Boogi merchandise despite having official permission to use its IP. Boogi Town helps ease these challenges by consolidating diverse products in one place, supporting promotion efforts and providing users with convenient, one-stop access to a colorful variety of products.
To celebrate the launch, a special promotional event is running through Nov. 25. Customers can enjoy free shipping on all purchases and a 3% discount on purchases of two or more items. Those who opt in to receive updates from Boogi Town will receive 100 won in Naver Points. Customers can also earn up to 500 points for text reviews, 1,000 points for photo reviews and up to 3,000 points for the best review, redeemable as cash for future purchases.
For more details and the whole product lineup, please visit the Boogi Town page through the link below.
◎ Boogi Town: Click
<Today's Vocabulary - 오늘의 단어>
merchandise: 상품 stationery: 문구류 visibility: 가시성 consolidate: 강화하다 redeemable: 교환할 수 있는
Editor: Song Soomi
Copy Editors: Ryu Hyoseung, Anton J. Mapoy