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2023 Passion and Fashion Busan starts tomorrow

패패
source: 
pfb.co.kr


The 2023 Passion and Fashion exhibition will take place from Oct. 13 to 15 at BEXCO in Haeundae-gu district. The exhibition is the only international footwear, technical textiles and fashion showcase featuring SMEs in Korea. 


On Oct. 13, Jordan Hanauer, the general manager for Vans Korea, will deliver the event’s keynote speech. Vans began as a small skatewear company in California, U.S., and is now one of the world’s most recognizable brands. Mr. Hanauer will speak on Vans’ success as part of the exhibition’s theme of “the growth of small brands with sincerity and authenticity.”


Over 380 shoe, textile and fashion companies will participate, including streetwear brands such as Code:graphy, LEMARD and THEY. Many of the brands at the event are associated with Musinsa, one of Korea’s largest fashion retailers. 


2023 Passion and Fashion visitors can enjoy various activities, like skateboarding, personal color analysis and make-over experiences. The exhibition is free to attend. For details, visit the official website of the PFB below.


※ 2023 Passion and Fashion, Oct. 13 to 15 

◎ BEXCO: 55 APEC-ro, Haeundae-gu

◎ Website: pfb.co.kr

◎ Instagram: @2023_pafa